Both Edmundston, New Brunswick, and the Town of Madawaska, Maine, grew from the settlement of Acadian families along the Upper St. John River beginning in the mid-1780s. It remained a predominantly agricultural area through the nineteenth century. Though Madawaska had boasted sawmills and carding mills, it entered the industrial era with the arrival of the Fraser Company, which established its facilities in the vicinity of the new international bridge in 1925. Edmundston's Cathedral of the Immaculate Conception appears in the distance.

The card is undated. The approximate date given is based on the period of activity of the American Art Post Card Company and the automobiles appearing in the photograph.